American Airlines seeks enhanced visibility in the African market through the codeshare agreement with Morocco’s RAM.
Rabat – Morocco’s flag carrier Royal Air Maroc (RAM) and American Airlines have submitted a codeshare request to the US government.
The two airlines submitted the application last week. According to Dallas Business Journal, the collaboration aims to give American Airlines the opportunity to expand in Africa.
The news outlet quoted a spokesperson from American Airlines, saying that the goal is “to offer customers additional options to reach more destinations in Africa like Marrakech, Accra and Lagos.”
The US-based company seeks to deepen ties with Royal Air Maroc. The American airline will start serving a seasonal air route linking Philadelphia with Casablanca on June 4, 2020.
The company will serve passengers with three flights a week on a Boeing 757 until September 8, 2020.
The route will be the first flight for American Lines in Africa.
“Our customers and team members have been asking when we’re going to start service to Africa, and I couldn’t be more pleased to make this announcement for service beginning in 2020,” said Vasu Raja, America’s Vice President of Network and Schedule Planning.
Quoted by Dallas Business Journal in August, Raja said that through the partnership with Royal Air Maroc, the company can “connect customers to a number of destinations in Africa.”
“As those connections continue to grow, we’ll be able to create value for more customers, and as we see where it is the customers grow, we can go to those places nonstop from a U.S. hub,” he added.